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Oliver Buchannon
Fraser Cottrell

How to wrap your product in cultural trends

Dec 22, 2025

•

9 min read

How to wrap your product in cultural trends

Estimated reading time: 4 minutes, 50 seconds.

Fraser Cottrell
Fraser Cottrell
How nostalgia unlocks your demographic's emotions

Dec 15, 2025

•

8 min read

How nostalgia unlocks your demographic's emotions

Estimated reading time: 4 minutes, 50 seconds.

Fraser Cottrell
Fraser Cottrell
Location matters more than you think in UGC videos.

Dec 8, 2025

•

8 min read

Location matters more than you think in UGC videos.

Estimated reading time: 4 minutes, 34 seconds.

Fraser Cottrell
Fraser Cottrell
Why creative diversity should be your 2026 priority

Dec 1, 2025

•

8 min read

Why creative diversity should be your 2026 priority

Estimated reading time: 4 minutes, 44 seconds.

Fraser Cottrell
Fraser Cottrell
Why being less serious makes UGC more relatable

Nov 24, 2025

•

8 min read

Why being less serious makes UGC more relatable

Estimated reading time: 4 minutes, 50 seconds.

Fraser Cottrell
Fraser Cottrell
Why your UGC creators need more direction, not less

Nov 17, 2025

•

8 min read

Why your UGC creators need more direction, not less

Estimated reading time: 3 minutes, 54 seconds.

Fraser Cottrell
Fraser Cottrell
How Andromeda is affecting your account (it's not what you think)

Nov 10, 2025

•

10 min read

How Andromeda is affecting your account (it's not what you think)

Estimated reading time: 4 minutes, 25 seconds.

Fraser Cottrell
Fraser Cottrell
Why creative diversity matters more than ever in Meta

Nov 3, 2025

•

10 min read

Why creative diversity matters more than ever in Meta

Estimated reading time: 4 minutes, 36 seconds.

Fraser Cottrell
Fraser Cottrell
The dropshipper creative code DTC brands should steal

Oct 27, 2025

•

9 min read

The dropshipper creative code DTC brands should steal

Estimated reading time: 4 minutes, 58 seconds.

Fraser Cottrell
Fraser Cottrell
Your reviews are your best script writers

Oct 20, 2025

•

9 min read

Your reviews are your best script writers

Estimated reading time: 4 minutes, 45 seconds.

Fraser Cottrell
Fraser Cottrell
Premium Ad Templates Vol 79
LockSimple

Oct 13, 2025

•

2 min read

Premium Ad Templates Vol 79

3 Canva Templates to Test

Fraser Cottrell
Fraser Cottrell
How to use AI without making ads feel robotic

Oct 13, 2025

•

9 min read

How to use AI without making ads feel robotic

Estimated reading time: 4 minutes, 44 seconds.

Fraser Cottrell
Fraser Cottrell
Premium Ad Templates Vol 78
LockSimple

Oct 6, 2025

•

2 min read

Premium Ad Templates Vol 78

3 Canva Templates to Test

Fraser Cottrell
Fraser Cottrell
Why curiosity beats clarity

Oct 6, 2025

•

9 min read

Why curiosity beats clarity

Estimated reading time: 4 minutes, 45 seconds.

Fraser Cottrell
Fraser Cottrell
Why Hexclad addresses their price objection head-on

Sep 30, 2025

•

9 min read

Why Hexclad addresses their price objection head-on

Estimated reading time: 4 minutes, 25 seconds.

Fraser Cottrell
Fraser Cottrell
Premium Ad Templates Vol 77
LockSimple

Sep 29, 2025

•

2 min read

Premium Ad Templates Vol 77

3 Canva Templates to Test

Fraser Cottrell
Fraser Cottrell
Premium Ad Templates Vol 76
LockSimple

Sep 22, 2025

•

2 min read

Premium Ad Templates Vol 76

3 Canva Templates to Test

Fraser Cottrell
Fraser Cottrell
Your best reviews are just one phone call away

Sep 22, 2025

•

10 min read

Your best reviews are just one phone call away

Estimated reading time: 4 minutes, 50 seconds.

Fraser Cottrell
Fraser Cottrell
Premium Ad Templates Vol 75
LockSimple

Sep 15, 2025

•

2 min read

Premium Ad Templates Vol 75

3 Canva Templates to Test

Fraser Cottrell
Fraser Cottrell
The street interview formula Carpe perfected

Sep 15, 2025

•

10 min read

The street interview formula Carpe perfected

Estimated reading time: 4 minutes, 24 seconds.

Fraser Cottrell
Fraser Cottrell
Premium Ad Templates Vol 74
LockSimple

Sep 8, 2025

•

2 min read

Premium Ad Templates Vol 74

3 Canva Templates to Test

Fraser Cottrell
Fraser Cottrell
The storytelling formula every founder should steal

Sep 8, 2025

•

10 min read

The storytelling formula every founder should steal

Estimated reading time: 5 minutes, 20 seconds.

Fraser Cottrell
Fraser Cottrell
How to whitelist advertorials for better CPMs

Sep 1, 2025

•

10 min read

How to whitelist advertorials for better CPMs

Estimated reading time: 4 minutes, 34 seconds.

Fraser Cottrell
Fraser Cottrell
Premium Ad Templates Vol 73
LockSimple

Sep 1, 2025

•

2 min read

Premium Ad Templates Vol 73

3 Canva Templates to Test

Fraser Cottrell
Fraser Cottrell
Premium Ad Templates Vol 72
LockSimple

Aug 18, 2025

•

2 min read

Premium Ad Templates Vol 72

3 Canva Templates to Test

Fraser Cottrell
Fraser Cottrell
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